Monday, September 5, 2011

Etsy Relevance Search.... Baaahhhhh!

I have been a huge fan of Etsy for quite some time.  If it wasn't for them, I wouldn't have been as successful as a I have been.  But... and of course you knew this paragraph would have a but in it, they have changed the way their product search is handled and my sales have dropped.... dramatically.  Their search is now based on relevance but when I try a random search for one of my mobiles it is buried on page 15 or 20.  Before they made their search change I could post a mobile and see at least 20 views each day for the first 5 days after listing.  Granted, 20 views in the grand scheme of the world wide web isn't fantastic but it was acceptable.  Now I'm lucky if I get 5 views per day.  It is very discouraging to continue the effort with ETSY.

I have tried a couple of tests to see if their relevancy search has any rhyme or reason and I can't find the sweet spot.  I have changed my listing titles to be very specific..... for instance, Blue Mobile.  I also made Blue Mobile my first tag in my tags.  After relisting the Blue Mobile and waiting 1 day, I can't find the Blue Mobile in my search for Blue Mobile.  I even tried creating a brand new listing, logged out of ETSY, and searched for Blue Mobile again.... oh, there it is, page 16.  Very frustrating.

The only thing that seems to be working is my number of items available for sale has increased so if the right person somehow finally finds my kinetic mobile sculptures, they will have a great selection!

In the mean time, I think I will focus more on direct sales from my website,  I am learning the website platform, Joomla, and hope to have a fully functional, snazzy, snappy, and fun website when I have completed the process.  I won't stop my relationship with Etsy... I need them.  But maybe, I'll just slow it down a bit.  Not make it my main focus.  Focus on the art more and the sales less.


  1. Good luck to you. I have the same problem, my sales totally suck after the big change, and honestly I think because I tried to fallow new rules, I have made it worse :( disappointed with the whole change thingo, hoping for better tomorrow.

  2. My sales have dropped in half since the change. I continue to work my listings hoping to get my business back up to speed. I visiting this site and purchased from her on Thursday, I also purchased her document Da Etsy Code.

    I am really hoping she can help.....